Lusora: a Shopify store built for K-beauty shoppers
Published
Lusora sells original Korean skincare and makeup across Pakistan. Marksol designed and built its Shopify store from scratch: mobile first, easy to shop by skin concern, and ready for cash on delivery from day one.
Four promises, right under the hero
- Built around trust: buying skincare online raises one big question, is it original? The store answers it before the shopper scrolls.
- Shop by skin concern: acne, brightening, hydration, anti-aging and sensitive skin, so shoppers find the right product without knowing brand names.
- A 5-step K-beauty routine: cleanse, tone, treat, moisturize and protect, a simple guide for first-time K-beauty buyers.
- Mobile first: most orders come from phones, so every section was designed for a small screen first.
Screens from the live Lusora store
Homepage, product grid and skin concern sections, designed and built on Shopify by Marksol. Visit the store at lusora.pk (opens in a new tab).
Campaign banners and skin concern visuals
Real images from lusora.pk: homepage banners for each campaign, and the shop by skin concern tiles that help shoppers pick the right products.
A K-beauty brand that needed shoppers to trust it online
Lusora came to Marksol with a strong product range, original Korean skincare and makeup from brands like COSRX, Beauty of Joseon, SKIN1004, Medicube and Axis-Y, and a clear goal: an online store that Pakistani shoppers would trust from the first visit.
Buying skincare online in Pakistan comes with real doubts. Is the product original? Will it arrive on time? What if the wrong item shows up? The store had to answer these questions and still make it easy to find the right product for each skin type.
Discovery and structure
Studied the brand, its products and its customers, turned their worries into clear promises, and planned a homepage where every section has one job: offer, categories, best-sellers, skin concerns, routine, brands, gifts and FAQ.
Design
A soft berry and blush palette, rounded type that reads well on a phone, clean product cards with clear prices and discounts, and real faces in the banners so customers can picture themselves using the products.
Shopify build
Built the store on Shopify, mobile first: collections by category, skin concern and brand, best-seller tabs, gift sets and a short FAQ on originality, delivery, COD and exchanges.
Testing and launch
Tested every page on mobile and desktop, checked the full checkout flow including cash on delivery, and launched the store at lusora.pk.
Want results like these?
Tell us about your store and we’ll show you the fastest wins.